Chatime Mix In Madness

Chatime Mix-In Madness was a fun digital campaign built around a custom web browser game, designed to promote Chatime’s exciting range of Mix-Ins like popping pearls, rainbow jelly, and lychee jelly. Players competed for prizes including free upsizes, free Mix-Ins, and exclusive discounts.

Along with the Creative Lead of Chatime, David Tang, I was responsible for crafting the visual identity of the game – creating key art for the campaign and designing in-game assets such as illustrations of a Chatime cup, each Mix-In, and a Chatime store background.

As a big time bubble tea fan, I like to think I’d been training for this moment my whole life!